At Waves we create mechanism, that will make the crypto currency market legitimate and stable in the future. Our vector is directed towards the real economy, and our goal is not to wait for complex technological things that may not happen, but to make lemonade as we have lemons. Business should use new technologies right now, even if it doesn't understand how it works. (c)
Alexander Ivanov, fouder of the Wave project
ICO is an excellent market instrument for attracting investments into a ready business project.
This system brings cooperation between entrepreneurs and investors to a new level, making their relationship especially beneficial. And the openness of the financial turnover excludes the possibility of fraud, thereby protecting depositors from losses.
Integration of ICO into the real sector business is a good way to attract investments and bring the project to a high level.